“Believe while others are doubting;
Plan while others are playing;
Study while others are sleeping;
Decide while others are delaying;
Prepare while others are daydreaming;
Begin while others are procrastinating;
Work while others are wishing;
Save while others are wasting;
Listen while others are talking;
Smile while others are frowning;
Commend while others are criticizing;
Persist while others are quitting.”
~ William Arthur Ward
That viral Big Arch burger video could be worth at least $18 million to
McDonald’s in free publicity
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Rivals like Burger King and Wendy’s have also been biting off that
McDonald’s CEO video — and industry experts say it’s good for business for
everybody.
